Private Events That Grow Your Business


Exclusive. Elegant. Curated. Taking the private event to a new level of artistry.

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Private Events at King & Bay

Events That Ensure Your Brand Makes Its Mark

A private event at King & Bay is a perfect fit for those looking for a unique opportunity for intimate, quality interaction with clients and contacts. Ours is a premium offering unlike anything else available in Toronto.

Whether you are courting new business, celebrating a product launch, thanking your best clients or acknowledging your employees, a bespoke private event at King & Bay will provide the ROI you're looking for.

It's the touch points that make all the difference.

From the customized private invitation page, to the intimate welcome as guests enter our spectacular lounge, to the personalized gift of a custom garment, it all adds up to an investment in your brand that will live on.

Long after the event, your brand will be top of mind and the stories retold each time your guest dons his or her custom gift.




  • King Bay has created the perfect model for intimate sales events. It's a premium experience, in a very unique setting, with everything that a sales team would want – big presentation screen, great food, fabulous ambience, and the intimacy that allows for meaningful conversations with each guest. An event at King & Bay definitely exceeds the value we've gotten anywhere else in terms of our sales and marketing budgets.
    Justin Ricardo, Field Marketing Manager, Veeam Software

Corporate. Client. Celebrations.

The King & Bay lounge is perfect for any private, exclusive event experience

Corporate VIP Events • Sales Team Recognition / Awards • Board Meetings • Product Launches• IPO Launches
Private Organization or Club Events • Foundation or Fundraiser Events • IPO Launches
Groom's Events or Wedding Parties • Personal Events Celebrating Birthdays or Retirements

Curated Cocktails

The ideal format for a 2 hour networking or corporate event


Seated Dinner

Formal seated dinner, with award-winning catering


Game Night

A premium alternative to traditional sports venue suites


A Gift for Every Guest

For the men, a gift of a custom garment. For the women a gift of an exclusive accessory or a custom bag.

More Gifting Details



Other Details

Please select one of the links below for informative answers to frequently asked questions. Please contact us if you require more information or to book your next corporate event.

Why is the King & Bay Lounge a coveted space for private corporate events?

We provide a distinct and unparalleled alternative to the conventional choices of private business entertainment. While restaurants/bars and boxes at sporting events have been the traditional go-to options, we offer a third option that promises an exquisite, bespoke experience for your guests in an exceptional and unparalleled setting. Our unique concept provides you with multiple genuine touch points with your clients and prospects which will help you grow your business.

What types of events can you accommodate and for how many guests?

The King & Bay Lounge offers an opportunity for luxury, bespoke events for groups up to 40 people:

  • Corporate Events (AGMs, Board of Directors Meetings)
  • Sales & Prospecting
  • Groom's Events or Wedding Parties
  • Sports Celebrity Events
  • Product Launches

What are the gifting options and do you have gifts for women?

King & Bay offers a gender neutral event space and, although our core business is custom menswear, we also offer options for women. Our gifting includes:

Custom Gifts For Men

  • Dress Shirt
  • Footwear
  • Sports Jacket
  • Sports Jacket WITH CUSTOM LINING
  • Leather Goods (Travel Bag, Weekender Duffel Bag)
  • Suit
  • Full Wardrobe

Custom Gifts For Women

  • Dress Shirt
  • Footwear
  • Italian Silk Scarf
  • Jacket
  • Leather Goods (Travel Bag, Weekender Duffel Bag)

How is the pricing determined for your products/services?

We offer an introductory package that encompasses a range of services and features, with a minimum expenditure. The entry level package includes the following components:

  • Custom Dress Shirt Experience for 20 guests
  • Access to our exclusive private lounge for three (3) hours
  • Premium open bar which also features our signature cocktails
  • Talented mixologists
  • Exquisite artisanal hors d'oeuvres
  • Exemplary hospitality professionals
  • Branded invitation/RSVP webpage if required
  • Expansive video wall for displaying personalized branding/logos and presentations
We offer the flexibility to elevate your event experience with personalized gifting options and additional enhancements to tailor your specific needs and preferences. Please inquire for more details.

What can I expect in terms of quality of catering and bar services?

You and your guests will experience the epitome of culinary excellent with bespoke catering by award-winning culinary teams, complemented by premium bar service featuring King & Bay signature cocktails. Additionally, we offer complete customization of your food and beverage options to ensure they align with the specific needs and preferences of your event.

What are your accessibility options including parking arrangements, transit, and valet service?

PARKING: Street parking is available on Front Street and underground parking is accessible beside the Hockey Hall of Fame on Front Street East.

TRANSIT: The King & Bay Lounge is located directly across from Toronto's Union Station at 161 Bay Street, suite 2515. Guests are able to access the building via the entrances on Front Street, Bay Street, and through the underground PATH.

VALET: Valet services – including discreet, private entry – is available. Please inquire.

What options are there to truly customize the event experience?

King & Bay will work with you to customize your event with exclusive, interactive experiences. Options include:

Bespoke Whiskey Tasting Experience

Explore the world of whiskey, with a customized tasting that will impress both aficionados and those new to the whiskey world.

Alumni Athlete Experience

Offer your guests a truly unique, intimate experience watching the game with one or more alumni athletes – including your favourite Maple Leafs, Raptors or Blue Jays players.

Game Night or Fight Night

The King & Bay lounge offers a stunning alternative to a sports box for a professional game. Guests are thrilled to watch the game on a big screen with a spectacular view of Toronto, along with all the other premium amenities of the King & Bay private event experience.

Other Event Customization Options

We invite you to bring your vision for integrating your brand through other customized event details. The possibilities are truly endless.

What is the required lead time for booking an event? How much advanced notice is necessary to ensure a seamless planning and execution?

Depending on the scope and size of the event, we typically require a minimum of 4-6 weeks’ notice for booking to ensure that all necessary arrangements and preparations can be made to deliver an exceptional experience. However, we understand that each event is unique and may require more or less time for planning, so we encourage interested parties to contact us directly to discuss their specific needs and timelines. Our experienced team is committed to providing personalized service and support to help bring your vision to life.

What are the options for corporate branding?

We hold a deep commitment to showcasing your brand's identity in a positive and meaningful way. Our expansive video wall can be tailored to display personalized branding, logos, and presentations in a truly impressive manner. We are also happy to accommodate any specific branding requests or requirements you may have.

Can you arrange for photography and videography?

Absolutely. Our curated and highly reputable providers can work with you to deliver the visuals that best meet your goals, including post-event still and video editing.

Connect With Us

We invite you to join us for a conversation in our lounge to explore and discuss the possibilities. Please provide us with a few details – and we will be in touch.

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