Every time Bruce Buffer steps into the Octagon to announce a UFC fight, he does it wearing a unique piece of Canada – a custom smoking jacket from King & Bay.
It's Always About Style
"Every time you see me in a new outfit, it’s all tailor-made and specifically designed by King & Bay," Bruce told TSN's Aaron Bronsteter. "They have a virtual style process... and they’re brilliant at it."
"I've set a lot of fighters and friends up with them, and everyone's just so, so happy."